Auditing for the sports industry


Whether actively pursued or passively followed as a spectator, it is an undeniable fact that sports are a significant global economic factor. However, the industry is still on the precipice of considerable change. As a result of digitalisation, more leagues, organisations and clubs have become accessible to wider audiences & fan bases. While still beloved by many, traditional stadium attendance has become outdated; individual, digital, “smart” solution concepts have begun to become essential to maximize the experience and the success of a sporting event. Clubs and sports organisations need to restructure to reap the full benefit of this shift.


As the newest addition to the sports world, E-Sports has used digitalisation to capture and expand their younger, tech-savvy fan base. This ever-growing fan base has brought with it an impressive revenue stream, which has required the traditional-sport world to take notice. This shift away from a more traditional sports experience and toward the digital, easily accessible, virtual sports experience requires a cultural change. But despite all of that, it is an unquestionable fact that sport is and will remain a significant economic factor in the future.

 What moves the Industry

​The sports industry is facing long term changes. Increased digitalisation, commercialisation, and professionalisation, coupled with the COVID-19 pandemic, will create immense demands on the industry. The promotion of young talent is one of the central tasks to be tackled.


​Rödl & Partner has many years of experience in auditing and advising companies in the sports industry. Our specialists are known not only for high professional competence but also for fast, pragmatic, and reliable solutions in the interest of our clients. To provide you with the best possible service, we always rely on interdisciplinary teams with industry experience. Auditors, lawyers, tax advisers, IT auditors and management consultants work hand in hand to holistically consider the relevant aspects of the issue.


Thanks to our over 100 own worldwide locations, we can provide comprehensive advice not only to the parent company in Germany, but also to be on the spot where our clients have subsidiaries or see potential for their economic involvement. Our clients include numerous organisations as well as clubs from the major sports leagues.


Rödl & Partner stands for high-quality, interdisciplinary advisory from a single source. Accordingly, our team provides comprehensive support in almost all matters relevant to the sports industry. In addition to the classic fields of activity such as auditing or audit-related consulting services, (tax) legal advice, IT, and processes, we support the industry with holistic services on special topics, such as all services related to accounting and reporting as well as transformation and transaction-related topics.

 Our services

Comprehensive, high-quality, and future-oriented services for the sports industry always have to meet the demand for added value. We provide interdisciplinary support for all issues relating to the industry:

  • Licensing and regulation
  • Accounting and reporting
  • Group and annual audits
  • Tax consulting for athletes and clubs
  • Business plan preparation
  • Liquidity planning
  • Accompaniment of financing measures
  • Advice on the development of stadiums and sports facilities
  • Feasibility studies for locations and major events
  • Valuation services
  • Due diligence
  • Restructuring or redevelopment concepts
  • Digitalisation, IT solutions/services
  • Compliance management
  • Legal advice


Contact Person Picture

Jan Henning Storbeck


+49 30 8107 9578

Send inquiry

Contact Person Picture

Cem Karamürsel

Associate Partner

+49 6196 7611 4792

Send inquiry

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